Christoph Schedl
Managing Partner
As Managing Partner and founder of SG Strategy, I lead the company’s growth and work closely with clients on many of our largest strategic projects. I particularly enjoy helping businesses and investors answer complex commercial questions around growth strategy, acquisitions and long-term value creation.
I’ve always been interested in media, economics and current affairs. My career has taken me from studying Business Administration and completing a PhD in strategy, to working in media, running a radio station and later becoming a consultant at The Boston Consulting Group. Each step reinforced my belief that the best strategic decisions come from joining evidence with genuine curiosity about markets and people.
A trip to Cuba in 2013 became the catalyst for founding SG Strategy. I saw first-hand, how few opportunities there are for many young people and it reminded me of the freedom I had to build something meaningful. Together with a colleague, I launched SG Strategy to provide specialist strategic advice to the global B2B media and events industry.
Outside work, you’ll usually find me outdoors with our whippet, Jack, spending time with family and friends in Austria or London, or working on our old farmhouse in Italy.
Education: PhD, Vienna University of Economics and Business
What inspires me: Seeing people give their very best, whether in business, sport or any other walk of life.