Cutting through complexity to generate strategic insight

Our strategic market research, political insight and strategy advice help leaders and organisations thrive in complex markets. We tackle your challenges with genuine curiosity and passion, committed to delivering clear, actionable and data-driven advice.

Our Expertise

We operate at the intersection of commercial strategy, market insight and politics, with an uncompromising focus on solving our clients’ most important issues. Our team combines extensive experience in blue-chip strategy consulting, data analysis and deep customer research.

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Our Clients

We work with investors, corporates and political & institutional players to help them solve their most important questions about their markets, products, opportunities and risks. We relentlessly pursue the insights needed to make critical decisions – with confidence.

OUR Clients

Our Work

Helping our clients solve complex research questions is our passion:
our market insight, political insight and strategy advice is based on hard facts, thorough primary research and blue-chip analytics. We leave no stone unturned.

Market Insight

Complex markets require experienced problem solvers: We help you understand customer needs, analyse brand positioning, and assess new markets.

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Political Insight

We provide actionable insight to businesses aiming to understand political risks, and to political players looking for strategic opinion research and advice.

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We work closely with our clients to help them make best use of our insights by driving strategic decisions to grow or acquire businesses or win successful campaigns.

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Post-COVID 19 - The Future of B2B Events

Business Insight

Our survey of almost 500 senior B2B marketeers reveals that B2B events are set to bounce back strongly after the current COVID-19 crisis. Online events are not seen as sufficiently effective, but B2B marketeers are keen on specific measures and improvements to make live events more relevant post COVID-19.

For more information about SG Strategy and how we can best support you please get in touch